PUMA looks into their deep sports archive this season to bring into fruition the Duplex Evo, a style that reimagines the DNA of its popular 90s predecessor. A modern take on the vintage runner, the Duplex Evo has been given a fully redesigned EVA outsole, optimising...
You don’t need a closet full of shoes to put your best foot forward. The idea is, if you invest in a handful of sensible (and stylish) pairs and take care of them, you’ll be set for years to come. Here are our Fashion Editor, Rusty Beukes, 3 must have styles...
Reigniting their highly successful collaboration with London outfitters Trapstar, sporting legends PUMA deliver a range of apparel that embodies the essence of each of these distinctive brands. Forged from underground subculture, the London-based lifestyle brand – and...
With a heritage spanning three centuries its not surprising stylish men, the world over, entrust their family jewels to Fruit of the Loom Underwear. Founded in 1851 by brothers Benjamin and Robert Knight in Warwick, Rhode Island and registered as an official...
The love child of Italian Americana, Diesel is once again a hybrid of contrasting cultures. This time around Diesel’s Pre-Spring collection draws inspiration from a mix of Japanese bikers and traditional Japanese clothing. Creative director Nicola Formichetti...
Signature Trapstar “White Noise” and high contrast “Camo” graphics ignite in a collection that remixes the Trapstar vision of streetwear with PUMA’s iconic sports silhouettes. Forged from underground subculture, the London-based lifestyle brand – and its founders,...
