The Weeknd’s long awaited collaboration with Swedish retailer, H&M, is on the verge of release. But before the collection drops on Thursday, March 2, the brand teased the upcoming capsule even more with a campaign starring the R&B singer. The campaign...
501® jeans are where it all begun, they were the first of their kind and, just like you, they’ve evolved with the times. With skinny jeans becoming a wardrobe staple, Levi’s® decided to introduce an updated version of the iconic jeans; the 501® skinny. The...
With a bottle shaped like a pistol cylinder filled with bullets Azzaro WANTED is for the man who likes to come out guns blazing – in the boardroom and bedroom. But while the packaging is less than subtle, the fragrance itself is. Lemon and ginger notes give it a...
Building on the success of the previous collections, SAMW is back for the 6th installment with yet another extraordinary line up of some of South Africa’s, as well as Africa’s, top menswear designers. This time around the organizers are thrilled to announce, for the...
Following the much-anticipated comeback of the iconic PUMA Clyde in 2016, sportswear giant PUMA adds another collectable style for sneaker heads all over the world with the limited edition drop. With 2017 being the Year of the Rooster, this special Clyde iteration...
Hollywood heartthrob Zac Efron has been revealed as the newest brand ambassador for Hugo by Hugo Boss. The ultimate embodiment of millennial masculinity, the High School Musical star will inspire the next generation of pioneers as part of an innovative new campaign...
